Public transportation-based crowd-shipping initiatives: Are users willing to participate? Why not?

Abstract

An emerging stream of Crowd-Shipping (CS) solutions focuses on existing momentum in Public Transportation (PT) to ship viable delivery packages by PT passengers. Few studies have explored the package delivery acceptance behavior of passengers engaged in PT-based CS initiatives while passengers’ behavioral intention to participate (i.e., engage) is not studied. It is requisite that newly introduced CS platforms explore their potential crowdshippers’ behavior on intention to participate and set efficient marketing strategies. Given survey data collected from 2208 PT passengers in Sydney metropolitan area, this study explores the intention of PT passengers as crowd-shippers to participate in PT..